Marketing Activation Manager – France

Are you interested in working for a company that is passionate about its customers? That lives its values and nurtures its employees? Then Medela is the company for you.

We are seeking a Marketing Activation Manager France (m/f /d) to join our team.

You will be responsible for managing marketing, advertising and promotional activities at local level.

The business covers Medela Mum & Baby Care , as well as the Medela Professional Care business .

The main tasks will be, focusing on operational and executional task to understand and escalate local market insights, to prepare annual marketing plan, and to activate marketing programs according to the local sales calendar and brand contribution objectives.

The roles requires a result- and solution-oriented candidate with the capability to prioritize and follow-through on the key local business and marketing priorities.

Your responsibilities

Plan local marketing objectives and annual plan in close collaboration with the Cluster Marketing Head, Country Head, Sales Team and the EU Marketing Team

Activate and adapt Global and EU Toolkits for your respective market, and ensure delivery of all relevant marketing materials in time

Collect, analyze and share market trends, competitors and consumer/customer insights to create alertness to changes in the marketplace and fuel insight-based actions both on local level with regards to corrective initiatives and adjustment of marketing plans, and on Global/EU level to develop into meaningful product and commercial innovation

Prepare and adhere to local marketing budgets

Ensure brand/product visibility and call-to-action campaigns at point of sales

Collaborate with sales to support strategic and customer partnership activities and implement the execution framework and activation plan on identified opportunities.

Conduct portfolio performance reviews, and understand and influence (marketing relevant) drivers of sales, and A&P expenditure

Understand consumer and customer journey and leverage insights for activation

Your qualifications

You are an excellent communicator in french, your mother tongue, and you are fluent in English: both in spoken and written form.

Intermediate marketing expert, with at least 3 years of experience that include operational marketing execution in strong collaboration with sales and stakeholders in Cluster and EU marketing

Experience in trade marketing (retail and online) preferred

Ideally professional roots in the Consumer Health Care Industry (OTC, cosmetics, nutrition, Medical Device), or FMCG

Comfortable in digital marketing – though managed EU centrally, but requires strong collaboration with regional team and input

Your opportunity

At Medela, you will be joining a global community of colleagues, united by the purpose that drives our business: helping people. Medela exists to advance human health and wellbeing through knowledge-based and innovative human milk and medical vacuum solutions.

Our employees are empowered to serve this purpose in a family-owned company that is growing rapidly around the world. We value intensive exchanges, diverse perspectives, and unbureaucratic decisions. You will have the opportunity to develop at an international level, and witness the direct impact your work has on our company’s success.

If you are interested in this opportunity, we are looking forward to receiving your application.

For this position we only consider direct applications – thank you for your understanding.